Logistics & Transport · Kerala, India
Hopex
Dispatch, riders and cash-on-delivery in one delivery platform.
Delivery partner softwareMyTaxi Barnstaple
The story
A booking-first website for a 24/7 private hire firm in North Devon, built from the ground up to rank in local search.
A local taxi firm competing with national apps and long-established cab companies. Most bookings start with a phone search, so the site had to win "taxi near me" style searches across Barnstaple and the surrounding towns, and turn those visits into bookings straight away.
A fast booking site with a ride form above the fold (pickup, drop-off, date, time, passengers), one-tap call and WhatsApp, and a set of local landing pages for every town and airport they serve. TaxiService structured data and a real FAQ help Google understand what the business offers.
Services · SEO | Web Development
The challenge
Taxi bookings in North Devon start on a phone, usually in a hurry: someone at the station, leaving the hospital, or planning an early run to the airport. MyTaxi needed to be the first name they found and the quickest one to book.
National ride apps and long-established Barnstaple cab firms already filled the search results.
Customers type "taxi Bideford", "Exeter airport taxi" or "Barnstaple station taxi". One homepage can't rank for all of those.
Someone on a phone wants a car now. A contact page and a number hidden in the footer send them to the next result.
Our approach
Name, phone, passengers (1 to 5), pickup, drop-off, date and time sit right in the hero and repeat further down the page, so booking never needs a second page.
Sticky "Call Now" and "Book a Taxi" buttons follow you down the page, and the WhatsApp link opens with a booking message already written.
Landing pages for the towns around Barnstaple (Bideford, Ilfracombe, Braunton, South Molton, Great Torrington, Combe Martin, Woolacombe, Lynton & Lynmouth), for Exeter, Bristol, Heathrow and Gatwick airports, and for the train station and hospital runs.
Fares up front with no surge pricing, the fleet (Toyota Corolla, Lexus ES 300, 8-seat Mercedes minibus), flight tracking, card, contactless or cash, and 24/7 service including Christmas Day. TaxiService schema and an FAQ help Google show these answers in search.
The live site
A capture of the live homepage. Scroll inside the window to explore, or open the real site.
What we delivered
Client feedback
Here's what another business we built for had to say.
Great experience working with Ajith's team on our business website. Excellent support throughout, and the work is truly commendable.
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